Business Card

A business card is a design that usually includes the owner's name and surname, the institution to which he is affiliated, his title and contact information. Generally, business cards are printed on bristol cardboard. There are constantly used dimensions for business cards; In general, these dimensions are taken into account when designing and printing business cards. Since business cards are an integral part of corporate identity, it is of great importance to prepare them accordingly. Business cards are a concise expression and minimal display of professionalism. It has become an extremely important tradition to exchange business cards before starting business negotiations. In addition, business cards prepared in digital environment today can be easily selected and adapted to requests. This is the benefit of the development of technology to business card printing.

What is a Business Card?

The simplest answer to the question of what is a business card is small and unique cards prepared for the purpose of introducing people and institutions to themselves. In line with this information, the business card; It is an indispensable element of corporate identity on which promotional information is located. Meanwhile, business card exchange, which is seen as a form of corporate behavior, is a ritual of corporate culture. In addition, communication through the information on the business card becomes sustainable and there are no disconnections at the connection point.

What Information Should a Business Card Have?

The information required on the business card can be listed as follows:

Company logo / name
Name-surname of the person
Fixed number or GSM number
Fax number
Corporate e-mail address
Corporate website address
Address

In addition to this information, the business card can optionally include a QR code today. Simplicity is very important in a business card; However, it is extremely important to include all the necessary information on the business card.

Important points to be considered in the design of business cards that advertise your person or company by walking from hand to hand on your behalf; the business card is simple, has a clear expression and instills a sense of trust. With a small-scale study on business card samples, it will be easily seen that business card models with a simple design, where the language is used correctly and the title is fully reflected, give more confidence and are in demand.

Why is a Business Card Important?

The fact that the business card makes the communication sustainable and the connections can continue at any time summarizes the purpose of use of the business card very well. By exchanging business cards with people you meet in any environment (meeting, meeting, training, etc.), an important impression can be left on the other party. In other words, a business card allows us to contact the other person easily and in a short time. Meanwhile, the business card is not only important for corporate communication, but also for communication with the target audience. Thanks to the business card, the communication with the target audience is continuous and becomes continuous. In short, thanks to the business card, it becomes easier for the brand to be memorable and to have an impact on the other party. At the same time, business cards are of great importance throughout professional business life.